Technology

Leiki Focus is a semantic software engine designed to understand and create a detailed profile of any piece of text – whether it’s a complex news article or a brief product description – and intelligently match similar items together. The idea is to greatly increase usage and user satisfaction of online media content with these uniquely accurate contextual and behavioural semantic content recommendations.

View and download a 2-page Leiki FocusTechnology Overview to find out more.

 

Semantic intelligence

Our unique ontology-based technology takes the accuracy and domain of applicability of automatic targeting to new levels. Since 2000, we have been developing the extensive standards-based ontology and the reasoning engine that is the foundation of our content and user profiling. Including hundreds of thousands of concepts and extraction patterns, the software is able to analyse the topics present in textual content and to build a detailed user profile based on actual (rather than stated) user interests.

Plug’n’Play!

Years of effort have been invested to make Leiki Focus as easy to use as possible. Content is simply scraped from URLs or read through standard feed formats. Recommendation widgets and ads are integrated with a simple Javascript tag, and the behaviour of the widgets can be changed in real time from the web admin interface. Leiki Focus also provides flexible tools to create and modify targeted advertising campaigns as well as monitor the results of both content recommendations and ad campaigns.

 

Market-leading solution

Unique hybrid personalisation approach based on extremely detailed semantic analysis:

  • Contextual meaning layer matching across varied content types and languages
  • Individual behavioural interest analysis in real time
  • Advanced targeting tools, including CTR optimization, smart time limits, flexible filtering options and adjustable result variety

Significant R&D efforts over 10 years for:

  • High speed semantic analysis of content with 100k+ topics
  • Real-time recommendations created with optimised profile update and comparison algorithms

Technology Highlights

  • Fast in-memory indexing, produces recommendations instantly
  • Real-time analysis of user feedbacks
  • Optimised for scalability to large volumes with high availability
  • Content can be easily integrated using common feed formats such as RSS and Atom, through URL scraping or via HTTP-based REST interface
  • Can be provided either as a hosted service or installed at the customer’s data center

Try our demo

We have a new semantic analysis demo at http://www.leiki.com/urldemo: enter a URL to see a highly accurate and detailed semantic profile (“Content Fingerprint”) for the page as well as Leiki’s product, and and content recommendation widgets!

Want to Know More Details?

Just contact us at sales@leiki.com or call us.

Download the 2-page Leiki FocusTechnology Overview.