leiki data solution
Powerful tool for online advertising managers to create programmatic audience segments for targeting campaigns.
See SmartSegments in action
The 1-minute video below will show you how simple it is to create your own custom-made audience with SmartSegments. In this example, we combined 2 interest topics ‘Sport Utility Vehicles’ and ‘Climate Change’ but you can select as many topics as you want.
SmartSegments lets you pinpoint any specific topics groups of users share an interest in, using Leiki’s unique Semantic AI technology.
Write any topic – one general topic or several detailed ones – to build the most optimal audience segment.
Create detailed interest segments instead of archaic audience demographics.
Make segments in minutes and transfer them automatically to your standard campaign management.
Try our ready-made segments?
Leiki’s Semantic Audiences are already live on various DMPs, e.g. Adform, DoubleClick, Oracle, etc.
World-Class Semantic AI Technology
Leiki Focus – our core technology – is a semantic AI software engine designed to understand and create a high-definition analysis of any piece of text, e.g. complex news articles, content marketing or a brief product description. Content analysis data can be integrated into digital services to provide contextual recommendations and personalisation.
Ready to get started?
Get in touch, or learn how to explore audience insights with SmartTrends.