leiki data solution

SmartSafety

An accurate and flexible brand safety solution based on our world-class semantic AI technology.

Why SmartSafety?

SmartSafety provides negative targeting based on the best-of-class Focus High Def 200,000 category ontology. This is a solution that offers user configurable sensitivity to your designated negative targeting categories, brand-specific positive and negative filtering, and urgent topic (breaking bad news) filtering. SmartSafety is also available for global advertising use through our Brand Safety Partner, DoubleVerify. Feel free to contact us for more information.

World-Class Semantic AI Technology

Leiki Focus – our core technology – is a semantic AI software engine designed to understand and create a high-definition analysis of any piece of text, e.g. complex news articles, content marketing or a brief product description. Content analysis data can be integrated into digital services to provide contextual recommendations and personalisation.