Leiki makes mass media personal with the Nordic’s biggest newspaper
Helsingin Sanomat has now started to personalise the front page of its digital edition for subscribers, HS.fi/digilehti. The Leiki Focus personalisation engine automatically analyses the topics of each article in great detail, then follows end-user clicks to build up a real time individual interest profile. Personally relevant news are then recommended on top of theRead more…
Posted in Blog, News, 11 March 2011 by Noora Staf. View CommentsRecent Posts
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